The curriculum for the Academy for Creating Business is designed to provide entrepreneurs with proven business skills to successfully develop and grow their businesses.  In addition to classroom instruction, the Academy’s curriculum involves peer interaction, activities, fieldwork, guest presentations, and the sharing of ideas and experiences.

ACE curriculum is based on two fundamental teachings of The Church of Jesus Christ of Latter-day Saints. Everyone is valuable and of worth to our Father in Heaven. Secondly, we each have important gifts and talents granted to us to grow, progress and share with others. Establishing successful businesses allows individuals and families to prosper as they learn self-reliance, provident living, and community responsibility.

Where There Are No Jobs

Leonardo DaVinci once said that “the ultimate sophistication is simplicity”.  At the Academy for Creating Enterprise, we agree. Our curriculum is simple, but that is why it is so effective. As part of our  unique Micro Enterprise training, we teach 25 universally applicable business rules called the “Rules of Thumb”,  (highlighted in chart below.) These rules are guiding stars throughout Where There Are no Jobs, a unique six-volume series of curriculum developed by Academy Founder Stephen Gibson. To read real stories from graduates who have taken the training , click here



1.       Sell What the Market Will Buy Solving a critical, recurring problem is the best way to create a business.
2.       Practice Separate Entities Keep personal and business money separate.
3.       Start Small, Think Big Learn basics when small and less costly. Then grow.
4.       Be Nice Later Don’t give your product, services, or business capital away to friends and relatives.
5.       Keep Good Records Success comes from beating yesterday’s sales and profit records.
6.       Pay Yourself a Livable Salary This eliminates taking all the cash out of the business for living expenses.
7.       Buy Low, Sell High The bigger the difference, the greater the potential profit.
8.       Don’t Eat Your Inventory Consuming inventory or seed capital will quickly kill your business.
9.       Use Multiple Suppliers Negotiating with several suppliers for the best price is critical to success.
10.    Buy on Credit, Sell for Cash Selling product before payment to suppliers increases cash flow.
11.    Purchase in Bulk Suppliers usually sell products cheaper if purchased in volume.
12.    Use Suggestive Selling Suggest to each customer other items they might like or need.
13.    Increase Sales, Decrease Costs As the gap grows bigger, net profits also grow bigger.
14.    Turn Your Inventory Often Profit is made every time inventory is priced right and sold.
15.    Value Your Customers Keeping them coming back and buying more is a key to success.
16.    Differentiate Your Business Give customers a reason to return; better, cheaper, faster.
17.    Hire Slow, Fire Fast Screen potential employees carefully. Terminate bad hires quickly.
18.    Inspect More, Expect Less Consistent performance comes from inspecting, not expecting.
19.    Have Written Agreements with Partners, Suppliers, Landlords and Employees The dullest pencil is better than the sharpest memory.
20.    Work on Your Business 10 Hours a Day, Five and a Half Days a Week Anything less is a hobby.
21.    Practice Kaizen Kaizen means continual improvement. This is vital to income growth.
22.    Make a Profit Every Day If a work day goes by without profit, it’s a loss.
23.    Work on Your Business, Not Just inYour Business Stand back and watch, then fix immediately.
24.    Write Daily/Weekly Business Goals Stretching for more will move business forward faster.
25.    Focus, Focus, Focus A concentrated effort on one venture pays huge returns.